Teacher education and school education have a symbiotic relationship. Developments in both these sectors mutually reinforce the concerns necessary for the qualitative improvement of the entire spectrum of education. It was against this backdrop that the NCTE undertook a major exercise of developing a new National Curriculum Framework for Teacher Education which is both contextual [...]
March 29, 2010 | Posted in
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A Press Release, Media Release, News Release or Press Statement is a written or recorded communication directed at members of the media (example print or text) for the purpose of announcing something claimed as having news value. The use of a press release is common in the field of public relations, the aim of which [...]
March 29, 2010 | Posted in
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Pearlpet is a highly successful brand. So successful that the brand has become generic to the category. This is a brand that transformed the Indian kitchenware market. I still remember times where my mother used to store those curry powders in the Horlicks Glass bottles. Now a look the row of plastic containers in the [...]
Pearl Polymers Limited (PPL) is one of the most distinguished and reputed manufacturer and exporter of all types of PET (PolyEthylene Terephthalate), containers and bottles in India. The products are marketed under the renowned brand name of “PEARLPET“. Realizing the potential of a food grade and recyclable polymer as versatile as PET, Pearl Polymers Limited [...]
Until 1996, Pizza in India was synonymous only a bready dough base slathered with some ketchup. Since 1996, there was a proliferation of ‘high-priced branded’ pizzas in the market, with the entry of international pizza chains.
Domino’s and Pizza Hut, the two big US fast food chains entered India in 1996. Each claimed it had the [...]
Ask an Australian what he or she thinks of the World’s Worst Financial Crisis Since the Great Depression and the response just might be, “What crisis?”
Americans, Europeans and Japanese watched, enviously. Not only did the Aussies have the easiest time during the recession; they were the first to escape. What did Australia do right that [...]
Plenty of marketers pull mountains of data from the Web, such as search habits and online surveys, to figure out how to reach new customers. The assumption is that many of the retail rules that apply to physical stores don’t apply to Internet commerce, or at least not in the same way. David Bell, an [...]
Everyone in business is selling something to someone, at least part of the time. The only difference: Some sell bigger and more publicly than the rest of us.
The Big Sell, at the moment, is a full-time job for Kraft Foods’ CEO Irene Rosenfeld, who in late August made an unsolicited $16.7 billion bid to take [...]
In today’s dynamic environment, static firms are not likely to endure. Rather, companies must adapt to their environments’ varying conditions, react to their competitors’ actions, and respond to their customers’ changing requirements. To be successful, organizations must find ways “to redefine or rejuvenate themselves, their positions within markets and industries, or the competitive arenas in [...]
Pizza is a $35 billion industry and Domino’s gets a big slice of that — about $1.5 billion. The chain, which was founded 50 years ago in Ypsilanti, Michigan, today boasts almost 9,000 stores that deliver more than 1 million pizzas a day.
But what Domino’s is known for is delivering pizzas quickly — not for [...]
