The telecom industry’s radical shift this year from a supply-driven marketplace to a demand-driven model has significantly impacted not only how carriers market and sell their products, but how they purchase their own network equipment. In the current economic climate, achieving operational efficiencies and reducing cost has taken on paramount importance.
Insight’s research suggests that the [...]
Internet marketing, also referred to as i-marketing, web-marketing, online-marketing or e-Marketing, is the marketing of products or services over the Internet.
Internet marketing ties together creative and technical aspects of the Internet, including: design, development, advertising, and sales.
Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through [...]
Six Swedish high-end apparel companies attributed as part of “the Swedish fashion wonder” with online distribution have been affected by six chosen factors. The six factors presented are extracted from previous studies and consist of customer relationships, intermediary relationships, pricing, costs and revenue, competitors and impact on the brand. The results show that customer relationships [...]
Here is a good article which is targeted towards identifying the opportunities for power saving in a typical industrial setup.
A real nice read for all who believe in the statement that “Energy is future”
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Combining Lean tools and the Six Sigma methodology has become popular during the last five years. However, most of these efforts were focused on manufacturing operations. The experience of a European life insurance provider highlights the lessons learned from transferring Lean from the shop floor to the office, as well as providing a deployment model [...]
IKEA is an internationally known home furnishing retailer. It has grown rapidly since it was founded in 1943. Today it is the world’s largest furniture retailer, recognised for its Scandinavian style. The majority of IKEA’s furniture is flat-pack, ready to be assembled by the consumer. This allows a reduction in costs and packaging. IKEA carries [...]
The Highways Agency was established in 1994. It is an executive agency of the Department for Transport and has responsibility for the operation of the strategic road network in England, within the context of the government’s aim of a sustainable transport system which will support economic growth. The Agency’s aim is: ’safe roads, reliable journeys, [...]
Customer service is more important for businesses that provide services rather than physical products. In fact it is often good customer service that wins and keeps customers in the first place. Many service industries provide essentially similar products. For example, all hotels provide accommodation and most offer food as well. All banks offer customers current [...]
The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the millennium. This was particularly fuelled by the growth of the internet as a means of buying and selling. A lot of companies have developed websites and there has been a rapid [...]
Cement was invented in England in 1824 and is a key ingredient in concrete. Every year the average family uses one tonne of cement without even knowing it. No house, school, bridge or road would be built without it.
Today CEMEX is one of the world’s largest building materials companies. It is a leading supplier of [...]
