Category Archives: Telecom Industry
Airtel : Adapting CRM's Road to Happy Clients
Airtel, a telephony superbrand, is well on its way to mastering the art of managing customers. The journey has been evolutionary and CRM now gives them the power to study the lives of its customers and offer them personalized services. [...]
Filed under Assorted, CRM, ERP, Featured Cases, Industry Specific Cases, Technology, Telecom Industry
The Indian Telecom Success Story
Over the last few years, India has observed enviable growth in its economy,even in the face of the global slowdown. The strengthening domestic market and the domestic nature of investment financing has helped in minimizing the impact of the global [...]
Filed under Industry Specific Cases, Telecom Industry, White Papers
3G Market SWOT & PEST Investigation and Analysis
This report evaluates and analyses the 3G market, investigating the financial and industrial implications surrounding the 3G market.
Five companies paid over £22bn ($35bn) between them for licences to operate the heralded 3G third-generation mobile phone services in the UK. The [...]
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Filed under Free Cases, Industry Specific Cases, Innovation Management, Telecom Industry, Wireless Technology
Change Management in British Telecom (BT) Since Privatization
This report will seek to cover the impact on, around and within a company such as British Telecom, following a major change, preferably in the media sector industry. This change management may involve the trial run of a new product [...]
Filed under Business, Change Management, Telecom Industry
Telecom Infrastructure Sharing as a Strategy for Cost Optimization and Revenue Generation : A Case Study of MTN Nigeria/Zain Nigeria Collocation
There is a growing need for operators and providers in the Nigerian telecoms industry to drive down cost of capital assets or infrastructure deployed for telecom services. This has been expressed in recent times by many operators who now come, [...]
CRM responsible for magic at Bharti
Bharti Tele-Ventures is one of India's leading private sector telecom operators. Its cellular business, AirTel, is a leading mobile telephony brand. Like any telco, Bharti considers information technology a key business enabler. "For telecom, IT is like bread and butter. [...]
Filed under CRM, Industry Specific Cases, MIS, Telecom Industry