Kingfisher Airlines launched its domestic air service operations in May 2005.KFA was promoted by UB group and offered a single class- “Kingfisher Class”. KFA successfully leverage the youthful and vibrant image of its kingfisher beer brand and called its airlines as ‘Funliners’ to emphasize the fun-filled experience. Within the first six months of its launch, [...]
Extensive theoretical and empirical studies have been elaborated regarding internationalization with the analysis of different features. Investigations have just recently started to explore the firms from emerging economies that have significantly being internationalized. The main purpose of our study is to deepen the knowledge about the companies that internationalize rapidly and we highlight the potential [...]
Companies that successfully create and sustain value year after year are rare. Many try to, but a recent study of 2,000 companies over 10 years by our consulting firm, Bain & Co., found that only one in 10 achieved sustained, profitable growth.
Outourcing and offshoring began as cost-cutting measures, but companies that create real sustained value [...]
In business and in life, we sometimes relate strategic thinking to something very expensive or very clever. In reality, this is not the case! In the academic world, the word “Strategic” is certainly a word preserved for the gurus to use as they please, not to mention as a buzzword to attract the attention of [...]
IKEA is an internationally known home furnishing retailer. It has grown rapidly since it was founded in 1943. Today it is the world’s largest furniture retailer, recognised for its Scandinavian style. The majority of IKEA’s furniture is flat-pack, ready to be assembled by the consumer. This allows a reduction in costs and packaging. IKEA carries [...]
Customer service is more important for businesses that provide services rather than physical products. In fact it is often good customer service that wins and keeps customers in the first place. Many service industries provide essentially similar products. For example, all hotels provide accommodation and most offer food as well. All banks offer customers current [...]
The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the millennium. This was particularly fuelled by the growth of the internet as a means of buying and selling. A lot of companies have developed websites and there has been a rapid [...]
Financial accountants keep records of business transactions such as sales invoices. They use these records to prepare a firm’s accounting statements. Management accountants evaluate and interpret this financial data to advise the senior managers in the business.
CIMA is the leading and largest professional body for management accountants with over 171,000 members and students operating at [...]
ASOS.com is the UK’s market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town in North London. ASOS.com originally stood for As Seen on Screen. The company was set up in June 2000 with just two people to bring the latest fashion trends to shoppers [...]
objective for the typical company is to accomplish profit. To accomplish superior performance the literature states that it is not enough with a well operating management control system, it must based on good strategies that are communicated throughout the whole organisation. However, many organisations have problems with the implementation of the strategies. The question is [...]