Category Archives: Entrepreneurship

Case Studies on Entrepreneurship

Monster.com : truly A "GIANT"

Monster Worldwide, Inc., parent company of Monster.com, the premier global online employment solution for more than a decade, strives to inspire people to improve their lives. With a local presence in key markets in North America, Europe, Asia and Latin [...]

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Filed under Computers and IT, Entrepreneurship

Case study on Watco Companies

Watco is the leading direct supplier for building maintenance, floor coatings and anti-slip products in the United Kingdom. Watco’s continued investment in innovative new products, supported by a dedicated technical support team, has enabled Watco to consistently meet the needs [...]

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Filed under Business, Business Environment, Business Ethics, Business Strategy, Entrepreneurship, Marketing

How do CEOs Think?

As our customers were pushing us for rate discounts, we used the opportunity to get our contact points to get us meetings with their CEO in exchange. Systematically, since January 2009, Hari and I have met more than a 150 [...]

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Filed under Articles, Concepts, Entrepreneurship

Naming your Business

What's in a name? A lot, when it comes to small-business success. The right name can make your company the talk of the town; the wrong one can doom it to obscurity and failure. If you're smart, you'll put just [...]

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Filed under Articles, Concepts, Entrepreneurship

Case Study on Bipolar Disorder

Bipolar disorder or bipolar affective disorder, historically known as manic–depressive disorder.There was a past history of concussion at age 18, when she suffered loss of consciousness.  She also described a history of mood swings for many years. For more information click here....   http://www.georgia-social-security-disability.com/case-studies/mental-health-conditions/bipolar-disorder-case-study-1/   http://www.erinelster.com/CaseStudies.aspx?ConditionID=4   http://www.sli.org/services/casestudies/pdfs/LN_treatbipolar.pdf   http://www.chicagonow.com/offhanded-dribble/2011/10/the-gop-a-case-study-of-bipolar-disorder-with-psychotic-features/   http://www.pendulum.org/treatments.htm   http://www.bipolardisability.net/case-studies/      Powered by Article Dashboard bipolar [...]

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Filed under Crisis Management, Entrepreneurship, Short Case Studies

How Governments Should Spur Entrepreneurship

How should a government promote entrepreneurship? This column argues that providing support programs for targeted sectors or companies is akin to "picking winners ex ante." A far better approach is to encourage competition in the financial sector that facilitates experimentation [...]

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Filed under Articles, Entrepreneurship

‘‘How can marketing research help innovative SMEs in exploitation of international opportunities in their early internationalization? ’’ : Role of Market Research in internationalization of SMEs

This study aims at providing them with a strategic framework or method to analyze the marketability of their products or services and exploit internationalization opportunities. It also focuses on helping them in reducing their risks linked with cross border business [...]

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Filed under Entrepreneurship, Free Cases, Marketing

Start up: Black circle Should you have experience to start a business?

Those wishing to debate whether entrepreneurial talent is born or manufactured may wish to examine the breakneck speed of Michael Welch’s ascent. It’s clear that just being another employee was never an option for the Black Circles founder, even at [...]

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Filed under Entrepreneurship, Free Cases

Five Critical Skills That Entrepreneurs Need: What Jerry Kaplan thinks!!

Kaplan talks about the five critical skills that entrepreneurs need: 1) Leadership: ability to build consensus in the face of uncertainty 2) Communication: ability to keep a clear and consistent message 3) Decision-making: knowing when to make a decision 4) [...]

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Filed under Enterprise Risk Management, Entrepreneurship, Video Case Studies

Don't Hit the Panic Button When a Client is Unhappy

When we feel attacked, we get defensive -- that's human nature. But if you want to be successful and happy as an entrepreneur, you need to start thinking about situations like this in a non-toxic way. Here are some alternative [...]

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Filed under Enterprise Risk Management, Entrepreneurship