CaseStudy.co.in » Entrepreneurship

Monster.com : truly A "GIANT"

admin — Mon, 30 Apr 2012 11:40:03 +0000

Monster Worldwide, Inc., parent company of Monster.com, the premier global online employment solution for more than a decade, strives to inspire people to improve their lives. With a local presence in key markets in North America, Europe, Asia and Latin America, Monster works for everyone by connecting employers with quality job seekers at all levels and by providing personalized career advice to consumers globally. Through online media sites and services, Monster delivers vast, highly targeted audiences to advertisers. Monster Worldwide is a member of the S&P 500 index. Read More...

Case study on Watco Companies

ankitv — Sat, 14 Apr 2012 23:40:32 +0000

Watco is the leading direct supplier for building maintenance, floor coatings and anti-slip products in the United Kingdom. Watco’s continued investment in innovative new products, supported by a dedicated technical support team, has enabled Watco to consistently meet the needs of their customers worldwide. For info with regard on case study on Watco Companies , sign in the web page directly.

How do CEOs Think?

admin — Tue, 21 Feb 2012 11:40:21 +0000

As our customers were pushing us for rate discounts, we used the opportunity to get our contact points to get us meetings with their CEO in exchange. Systematically, since January 2009, Hari and I have met more than a 150 CEOs and heads of business. During these meetings we were able to observe how CEOs think. This was the best thing that happened to me. I quickly realized that the CEOs have a very different approach to their business as compared to the VP Engineering and the CTO...click here to read ahead

Naming your Business

newuser — Thu, 09 Feb 2012 23:40:13 +0000

What's in a name? A lot, when it comes to small-business success. The right name can make your company the talk of the town; the wrong one can doom it to obscurity and failure. If you're smart, you'll put just as much effort into naming your business as you did into coming up with your idea, writing your business plan and selecting a market and location. Ideally, your name should convey the expertise, value and uniqueness of the product or service you've developed...click here to read ahead

Case Study on Bipolar Disorder

admin — Mon, 30 Jan 2012 12:00:14 +0000

Bipolar disorder or bipolar affective disorder, historically known as manic–depressive disorder.There was a past history of concussion at age 18, when she suffered loss of consciousness. She also described a history of mood swings for many years. For more information click here.... http://www.georgia-social-security-disability.com/case-studies/mental-health-conditions/bipolar-disorder-case-study-1/ http://www.erinelster.com/CaseStudies.aspx?ConditionID=4 http://www.sli.org/services/casestudies/pdfs/LN_treatbipolar.pdf http://www.chicagonow.com/offhanded-dribble/2011/10/the-gop-a-case-study-of-bipolar-disorder-with-psychotic-features/ http://www.pendulum.org/treatments.htm http://www.bipolardisability.net/case-studies/

How Governments Should Spur Entrepreneurship

maddy — Wed, 25 Jan 2012 11:40:04 +0000

How should a government promote entrepreneurship? This column argues that providing support programs for targeted sectors or companies is akin to "picking winners ex ante." A far better approach is to encourage competition in the financial sector that facilitates experimentation in the real economy. Governments should forget about picking winners and focus on picking the right system. Read more...

‘‘How can marketing research help innovative SMEs in exploitation of international opportunities in their early internationalization? ’’ : Role of Market Research in internationalization of SMEs

maddy — Mon, 23 Jan 2012 23:40:08 +0000

This study aims at providing them with a strategic framework or method to analyze the marketability of their products or services and exploit internationalization opportunities. It also focuses on helping them in reducing their risks linked with cross border business opportunities.Methodology/DesignThis research is performed through case study method. A new conceptual model has been developed by integrating relevant standard approaches within field of research. This model has been further explained by implementing it on case company (Widforss).ConclusionsThis study claims to make a significant and creative contribution to the field of SMEs internationalization through two theoretical models named as International SME Model of Innovation Exploitation (ISMIE) and Proactive International Entrepreneurship model (PIE). Both of these models use marketing research as key success factor. However, sufficient empirical evidences could not be provided due to limitations. Whereas, the practical contribution for the case firm named as Widforss industries is very evident. Read more...

Start up: Black circle Should you have experience to start a business?

maddy — Mon, 02 Jan 2012 11:40:31 +0000

Those wishing to debate whether entrepreneurial talent is born or manufactured may wish to examine the breakneck speed of Michael Welch’s ascent. It’s clear that just being another employee was never an option for the Black Circles founder, even at an early age. Read More...

Five Critical Skills That Entrepreneurs Need: What Jerry Kaplan thinks!!

maddy — Mon, 12 Dec 2011 11:40:23 +0000

Kaplan talks about the five critical skills that entrepreneurs need: 1) Leadership: ability to build consensus in the face of uncertainty 2) Communication: ability to keep a clear and consistent message 3) Decision-making: knowing when to make a decision 4) Being a good team player: knowing when to trust and when to delegate 5) Ability to telescope: to focus in on the details and then move back to the bigger picture. Watch video...

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Don't Hit the Panic Button When a Client is Unhappy

maddy — Tue, 22 Nov 2011 23:40:00 +0000

When we feel attacked, we get defensive -- that's human nature. But if you want to be successful and happy as an entrepreneur, you need to start thinking about situations like this in a non-toxic way. Here are some alternative ways of thinking and dealing with Yipes-The-Customer-Might-Fire-Me issues. How can you do it?

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