Future Bazaar: is it taking us to the future of retailing?

The IAMAI report on Internet shopping shows that online shopping is an Rs.8000 Crore industry. So does that mean India is already on it’s way and this initiative from FB won’t be fundamentally altering the landscape? Now because it is future bazaar, and because it is the most creative minds at work on a campaign that can alter retailing in India, this is a strong case in the making. What they do right, what they do wrong, and how whatever they do opens up a gamut of opportunities for others to open. Read more...

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