Understanding Portfolio Roles types under brand architecture

Understanding Portfolio Roles types under brand architecture

Understanding Brand Touch Points

What does Brand Touch Points Mean?

Brand Touch Points Explained in under 5 minutes by Gayatri Thampi

There are over 50 brand touchpoint by for ease of understanding, we are classifying it into 3 categories and explaining it to you in an easy to understand video from our Advertising 101 Video Series.

Concept 4 : Part 2 Cont'd Concept Of Brand Touch points - By Gayatri Thampi

Understanding the difference between a product and a brand

Watch this Video that explains the difference between a product and a brand with the help of Apple Case Study.

Also Watch this Video to Understand - What is a Brand? Its definition, meaning and origin.